A picture IS worth a thousand words. And in the life of a content marketer, who writes words for a living, that matters. Substituting and complimenting text and thesis of blog articles and white papers with meaningful graphics and illustrations is vital for their success and amplification strategy.
Posts with images pull 35% more retweets than those without an image, according to Twitter.
Top 17 Sources of Free Stock Images
To define your identity with quality design resources (even when on a budget)
These sources of great free stock images most are available under a Creative Commons Zero licence (CC0). This means that they are free from copyright and the need for attribution. However, attribution is still a common courtesy and can help these sources stay afloat.
Some free stock photo sites deliver photos monthly and some are available 24/7. Here’s the overview:
See the beautiful feature photo by Patrick Tomasso for this article. All Unsplash images are simply stunning photos you can use without a fuss. There are many photos to choose from sorted in curated sets rather than by keyword.
2. Life of Pics
Free high-resolution photos, that are donated to the public domain. These images have no copyrights restrictions. They are for personal commercial use. The Leeroy advertising agency in Montreal and its photographers add new photographs every week.
3. Public Domain Archive
4. All The Free Stock – (Searches Multiple Sites)
For amazing free icon sets.
6. Free Stock Photos – (Searches Multiple Sites)
This is a great site to start.
7. Stok Pic
8. Hi Res Stock
9. Designer Pics
12. Iso Republic
13. New Old Stock
16. Death To Stock photo
These are seventeen sources that involve professional or at least very good amateur photographers. And here’s a bonus that I came across after this article was written originally, that I also have found to be excellent.
Integrating Stock Photography into your Content Marketing & Storytelling
Adams’ quote applies to photographic images for content marketing as well as for art photos. Socially sharable images that are click-worthy require a close connection between the image and the article.
As stock photography usually does not directly reflect the text or Call-To-Action, your content creators will have to make these mental links for the reader. You or they can do this by adding other images, image overlays, shapes, forms, colours, text and icons – or a combination thereof.
Where to Alter Stock Photography? To one of our favorite tools…
Choose your professional photo material from these top 17 sources of free stock images. Then head over to PicMonkey Pro to do the rest.
Why Stock Photography? – Conclusion
Stock photography can save you a significant time delay of getting photos made specifically for your article. However, it is important to give your team time to transform stock photos into tailored visual storytelling assets. It won’t cost as much time as it would take to to write a 1000 words, and you’ll be pleased with the results.